Wednesday, August 26, 2020

The Low Cost Airline Air Arabia Tourism Essay Example

The Low Cost Airline Air Arabia Tourism Essay Air Arabia is one of the minimal effort air hoses of UAE, situated in Sharjah. It before long is runing in more than 45 finishs comprising of major metropoliss in south-east Asia, Middle-East and hardly any pieces of cardinal Asia and Africa. Air Arabia is other than enrolled in AACO or Arab Air Carriers Organization In the ongoing mature ages the threat because of its substitution rivals was about invalidated. They stood no place in forepart of Air Arabia however there had been a constant hazard from the moving toward new adversaries. In spite of the fact that the new adversaries were non bounty to debate Air Arabia, there was still a type of hazard in light of the fact that the Numberss of such opponents were expanding twenty-four hours by twenty-four hours. In UAE stomach muscle initio there were many air administration providers, yet in the ongoing occasions Air Arabia has end up being the most strong one contrasted with its old adversaries. With the expanding oil money related qualities the opponents of Air Arabia expanded their fiscal qualities, however Air Arabia kept its low spending menus so as to infer increasingly more open help at the expense of ephemeral misfortune or little fringy expansion. We will compose a custom paper test on The Low Cost Airline Air Arabia Tourism explicitly for you for just $16.38 $13.9/page Request now We will compose a custom paper test on The Low Cost Airline Air Arabia Tourism explicitly for you FOR ONLY $16.38 $13.9/page Recruit Writer We will compose a custom paper test on The Low Cost Airline Air Arabia Tourism explicitly for you FOR ONLY $16.38 $13.9/page Recruit Writer The ease bearers are viable to such an extent that they helped Air Arabia win Merit Award for CAPA Low Cost Airline of the Year 2006 and the World Airline Award for Best Low-cost Airline in the Middle East in 2007. The greatest danger that Air Arabia has is from its adversaries. The ground for the equivalent is that one time an organization gets a remark of disappointing its customers by non making as publicized, the opponents exploit. Key plans include: Entering in new segments and subsequently taking reliance on singe segment ( minimal effort conveyor ) . Organizing financess to buy more financess. Adjusting between expanding rising costs and telling the money related estimations of the tickets. Geting new and little air hoses for quicker amplification. Geting recorded at new airdromes and get bringing down activity in new topographic focuses. Supporting specialists s Emiritization plan to gain increasingly government support. Discussing the execution of plans, for expanding its selling measurement, the organization has put over DH one million in footings of Ads, both on the web and print media. This would result in a drawn out net gain for the organization, however it s rather an overwhelming total on the balance of organization s current situation. More incorporates: Worldwide flight connecting Abu Dhabi to in excess of 45 universal finishs in USA, Indian subcontinent and so forth. Air Arabia continued 4.6 million riders, an expand of about 65.8 % over in 2006. ( Lowcostairlinesworld, 2009 ) Alongside this, it other than complained 175,000 dozenss of freight in 2007, which is an expansion of more than 75 % than the twelvemonth 2006. Presentation: Air Arabia is one of the minimal effort air hoses of UAE, situated in Sharjah. It before long is runing in more than 45 finishs comprising of major metropoliss in south-east Asia, Middle-East and not many pieces of cardinal Asia and Africa. Air Arabia is other than enlisted in AACO or Arab Air Carriers Organization . It was the main low-admission association in the Middle-East, began on third February in the twelvemonth 2003. It offers around 40 % less fiscal incentive than the other air hoses. The main base of the air hose is Sharjah. In 2007 it was the first to offer open 55 % of its stock. It on a very basic level targets pulling the individuals. After its establishment it continued dispersing in administrations. For the clasp in 2008 it needed to underwrite out from the Nepal part because of some uncertain political and financial issues. It has worked together with numerous other air hoses in numerous pieces of the universe. Vision: A definitive finish of the organization is to put itself at the highest point of all the Low-toll air hoses in UAE and in Gulf. The cardinal qualities of Vision of the organization are as per the following: a� Extending its airplane scope a� To gracefully support on more figure of ways a� To elevate productivity of tasks a� What's more, to build its gross keeping a low and basic development of low air-toll industry. Strategic: The organization s strategic structure and making multi-useful crew, expansion gross and offering an incentive for cash benefits in the part. A definitive crucial to pass on an unrest in the dread business by new and progressed corporate rules. Industry foundation: The air hoses industry of UAE is gigantic on the off chance that we take a gander at the figure of administration providers. There are figure of minimal effort air hoses. National air hoses of UAE other than air Arabia incorporate Gulf Air, Emirates and Etihad. Bay air was begun some time in the past in 1950. It gives a figure of establishments to its clients. First it has given numerous locally available establishments to kids beneath the age of 12. For the worry related individuals it gives the BBC universe knowledge. It other than gives separate dinning to the riders. It is treated as a standard national trip for a large portion of the plans. Emirates air hoses were presented after Gulf Air in 1985. It is other than considered as a national flight. It has won a few honors for its administrations. This air hose comprises of many planes both for open and private issues. Etihad is the latest one and was presented after air Arabia in a similar twelvemonth. It had other than gotten rat her well known however could non strive with Air Arabia on minimal effort. A Kam air menu is other than considered as one of the minimal effort air hoses in UAE. Among all the bing national air hoses rock earth day of the month Air Arabia is viewed as the least expensive 1. It is non viewed as a trip with the best establishment ready yet of class it offers a reasonable menu t its customers. The establishments gave by these national air hoses to their customers differ from one another. All these air hoses incredibly add to the national financial arrangement of UAE. Explanation of employment: In this examination, we will talk about the cardinal plans of Air Arabia, proxy plans accessible, execution, and SWOT, PEST and adversary investigation of Air Arabia. For this worry, a meeting with a chief of the organization is sorted out. The Manager expressed that Air Arabia is making admirably acceptable in its circle which is before long thought to minimal effort air hose segment. For long haul position, the organization is taking to come in a larger number of segments than this by itself. There are figure of key occupations the organization is defying. These are: Entering in new segments and along these lines taking reliance on singe area ( ease carrier ) . Organizing financess to buy more financess. Adjusting between expanding rising costs and telling the money related estimations of the tickets. Geting new and little air hoses for quicker amplification. Geting recorded at new airdromes and get bringing down activity in new topographic focuses. Supporting specialists s Emiritization plan to gain progressively government support. Investigation: Ecological or Industrial Analysis: Air Arabia has confidence in providing an unrivaled and cost proficient life emotionally supportive network by introducing propelled establishments and more handiness to infer customer fulfillment. It means to be an organization that has worth and significance dependent on kind of administrations it gives. The association has certain moral thought processes with regards to staffing and crew work, keeping customer relationship, honestness, honesty, and flexibleness are that fulfill the confirmations. The customers of the Air business are in all signifiers. The airplanes are utilized for the security of states thus travel to the specialists. At that point merchants and exporters of the market that import merchandise from each piece little as veggies to cars. So in twist we other than are using these administrations. They are utilized for the individuals to go. The airplanes are the mass signifier of travel in the ongoing occasions. Doorman s five powers examination The threat of utility adversaries: In the ongoing mature ages the threat because of its substitution rivals was about invalidated. They stood no place in forepart of Air Arabia. Different substitutions stayed with on compounding and the Air Arabia continued bettering talking in footings of overall gain in the market. Different organizations could non offer such a low menus when contrasted with Air Arabia whose menus were solitary. The hazard of the passage of new opponents There had been an invariable danger from the moving toward new adversaries. Each now thus numerous new organizations were propelled alongside the bing 1s. They all attempted to fit up to the level of Air Arabia yet at long last neglected to go on a long count. They met with enormous misfortune lastly wound up in expanding the expense. Every one of these adversaries attempted to duplicate Air Arabia dependent on administration it gives, however they neglected to balance them on a standard balance dependent on open fulfillment and request. The quality of competitory rivalry In spite of the fact that Air Arabia kept on administering the market in the ongoing mature ages, it had non been a simple occupation. It at any point needed to keep up itself vigilant and adjusting. Despite the fact that the new adversaries were non bounty to debate Air Arabia, there was still a type of threat in light of the fact that the Numberss of such opponents were expanding twenty-four hours by twenty-four hours. Air Arabia needed to keep up an investigation of the prevailing economic situations and take safe judgments to look after voyaging. Advertising aspect of the organization got significant in keeping the commercial center. The dealing intensity of customers Sing the dealing power in occasion of Air Arabia is a negligible thing in the event that we contrast it and the establishments it gives and the inadequacy of capable opponents. People groups were non much into bartering in light of the fact that Air Arabia had been the best accessible among all the others.

Saturday, August 22, 2020

Beer and Heineken Free Essays

string(110) Heineken Pilsener This is Heineken’s customary brew which is equivalent to the first Heineken began with. Budweiser Vs. Heineken †Presentation Transcript 1. Budweiser Marketing Mix 2. We will compose a custom exposition test on Lager and Heineken or then again any comparative subject just for you Request Now Heineken 3. A large number of lifeapos;s disappointments are men who didn't understand that they were so near progress when they surrendered. †Thomas Edison 4. Presentation * Anheuser-Busch * Anheuser-Busch Inc. is a solid and commanding organization that is a pioneer in the lager advertise. They are an organization that is established in qualities, morals and sheer assurance. * Anheuser-Busch targets shoppers who are keen on mixed refreshments that give the best taste and quality. Their objectives are anybody from the lower class of society, as far as possible up to the privileged. They have a wide scope of brands and drinks to offer that are speaking to every social class. 5. Brief History * Anheuser-Busch Companies, Inc. follows its underlying foundations to 1852 and the Bavarian Brewery in St. Louis. * Adolphus Busch, a fruitful German agent, joined his dad in-law in the business during the 1860s and assumed on expanding liability. * Budweiser was the main national brew brand, presented in 1876. * In 2008, Anheuser-Busch and InBev consolidated to become Anheuser-Busch InBev. The new organization is the world’s biggest brewer and one of the best 5 buyer merchandise organizations on the planet. 6. Presentation The Heineken family entered the lager business in 1864, when Gerard Adriaan Heineken purchased a distillery in the core of Amsterdam. In the course of recent years, four ages of the Heineken family have fabricated and extended the brand and the organization in Europe and around the globe. It is on account of the administration of Gerard, Henry and Alfred Heineken that Heineken is one of the world’s driving blending gatherings. Today Charlene de Carvalho-Heineken is delegate individual from the Board of chiefs of Heineken Holding N. V. 7. Presentation At the finish of 2007, Heineken has extended to various 119 brewers in excess of 65 nations everywhere throughout the world with various 50,004 worker in the time of 2007. (Heineken N. V. , 2008). 8. Item 9. Item * Product Definition * General: Good, thought, strategy, data, object, administration, and so forth , that is the final product of a procedure and fills in as a need or need satisfier. It is typically a heap of unmistakable and elusive qualities (benefits, highlights, capacities, utilizes) that a merchant offers to a purchaser for procurement. 10. Item: Budweiser Anheuser-Busch is an American-style ale and is one of the most well known lagers in the United States. * Budweiser is comprised of huge extent (up to 40%) of rice notwithstanding jumps and grain malt. * Budweiser is delivered in different distilleries found aound the United States and the remainder of the world. * It is a separated brew accessible in draft and bundled structures. 11. * Introduced in 1982 * It was one of the main light lagers on the planet * Bud Light is the top of the line brew in the U. S. what's more, the #1 lager on the planet * It’s blended at all 12 Anheuser-Busch U. S. based bottling works. Bud Light is blended with every common fixing †water, grain malt, rice, premium bounces and yeast. * A mix of two and six line malt and oat grains give bud light its spotless, fresh, smooth taste. * There is 110 calories, 6. 6 grams of starches and is 4. 2 % liquor by volume in every 12 OZ. serving Product: Bud Light 12. Item: Bud Select * Bavarian jumps and an all-encompassing blending process join to give the Budweiser Select its particularly full flavor-in spite of tipping the scales at just 99 calories. Dull gold in shading and pleasingly sweet-smelling, Budweiser select is great from any point. The Exception to the Rule. 13. Item: Bud Light Lime * Bud Light Lime is a top notch light brew that consolidates the prevalent drinkability of Bud Light with a sprinkle of 100% common lime flavor. * A light brew with 4. 2% ABV and 116 calories for every 12 ounce serving 14. Item: American Ale * Debuted in September 2008. * The lager offer complex taste absent a lot of sharpness. * It is the main brew under the Budweiser name that is blended as a beer as opposed to an ale. The brew has a darker shading which is a takeoff from other Budweiser brands 15. Item: Bud Dry was presented in the U. S. in 1990 with the motto of â€Å"Why inquire as to why? Drink Bud Dry. † * It was initially effective in the test advertises and was required to be a famous brew with the ascent in ale prevalence. * However, with the presentation of Bud Ice in 1994, Bud Dry started to decrease in the standard prominence and no longer gets consideration. 16. Item: Bud Ice * Introduced in 1994 as â€Å"Ice by Budweiser†. * Contains more liquor (5. 5%ABV) more than Budweiser. * Bud Ice Light was presented in 2007. * Contains 4. 1% ABV and 110 calories. 17. Item: Clamato Chelada. A mix of Budweiser or Bud light and Clamato. This refreshment opened up broadly in late 2007 because of overpowering fame during test promoting. * In its most essential structure, the chelada is a genuinely harmless blending of brew with lime and salt. Millerapos;s new item, Miller Chill, joins these flavors in their new item, which they have opened as a very premium light brew 18. Advertising Mix: Product Keegan and Schlegelmilch characterize an item as an assortment of physical, mental and emblematic traits that on the whole yield fulfillment, or advantages, to a purchaser or client. At the point when we insert the above definition into Heineken, we see that every one of the three sections referenced above, I. e. Physical, Psychological and Symbolic apply to Heineken items. 19. Brief Summary * When taking a gander at the promoting blend of Heineken, we see that they have just a restricted measure of items as they have an enormous assorted variety of brands. Their principle item is obviously, ‘the beer’. Presently, they have just four sorts of brew: * Heineken Pilsener * Heineken Premium Light * Heineken Tarwebok * Heineken Oud Bruin * The last two are strength lagers accessible just in USA and Netherlands. Obviously they have a huge assortment of different brands to repay 20. Items Heineken Pilsener This is Heineken’s ordinary brew which is equivalent to the first Heineken began with. You read Lager and Heineken in classification Papers Its somewhat severe taste, new, fruity fragrance, splendid shading and excellent lucidity are gotten utilizing just the most flawless water, bounces and grain malt. Liquor: 5% vol. 21. Items Heineken Premium light Heineken’s Premium Light is a lager prepared by Heineken for the most part for the US showcase. It was presented in 2005 and took them 10 years of statistical surveying, and was browsed twenty choices. The presentation of this brew was a major advance for Heineken. Liquor: 3. 3% vol. 22. Items Heineken Tarwebok/Special Dark (USA) Traditionally blended and alcoholic in harvest time, this fragrant, solid brew has a full-bodied, zesty taste got from extraordinary malts made with cooked spring grain and wheat. It is accessible just in Netherlands and in US under the name Special Dark 23. Items Heineken Oud Bruin One of the most customary Dutch brew types, ‘Old Brown’ infers its rich, dull shading and taste from its dim malt and jumps. Common sugar gives it a somewhat sweet, caramel taste. It is accessible just in the Netherlands. 24. Items: Draft BeerTender A joint endeavor among Heineken and the electronic organization Krupps brought about the BeerTender which is a lager tapping framework for use at home. It utilizes little lightweight 4-5 Lt. barrels. It is a shut framework implying that solitary accessible brew is from Heineken itself. It was first presented in Netherlands in 2004 and discovered its was to eight different nations by 2008. In 2007 there were at that point 300,000 BeerTenders sold. 25. Items: Draft 6. Items: Draft DraughtKeg Another comparative item that is created and designed is the DraughtKeg. It is a 5 Lt barrel that has the whole tapping framework incorporated with it. The barrel is compact, expendable, 100% recyclable and is made in lightweight steel. It was first presented in France in 2005. In 2007, it was accessible in 90 nations and sold in excess of 10 million units. 27. Items: Draft 2 8. Physical: Styling and Packaging * Budweiser has presented many can plans with co-marking and sports showcasing limited time bundling. Today, the greater part of these special projects are spoken to just on the 16 ounce aluminum bottle compartment. Notwithstanding, many significant class baseball and NFL groups likewise advance 24 ounce jars set apart with group logos. * NFL group explicit bundling for 28 National Football League groups from Budweiser and Bud Light. * Anheuser-Busch residential bottling works will be associated with the group explicit bundling effort, which will create in excess of 78 distinctive bundling blends on 12 million instances of Budweiser and Bud Light aluminum jars. 29. Physical: Styling and Packaging Packages are in some cases custom-made to neighborhood customs and conventions * In St. Maryapos;s County, Maryland, ten ounce jars are the favored bundle. * Chicagoans broadly lean toward the 16 ounce can. * Michigan lean toward the eight ounce can. 30. Styling and Packaging * Presently, Budweiser is appropriated in four huge compartment volumes: half-barrel 15. 5 lady), quarter-barrel, 1/6 barrel and brew balls (5. 2 gallons). In littler utilization volumes, Budweiser is dispersed in eight, ten, 12, 16, 22, 24, 32 and 40 ounce compartments. Littler compartments might be made of glass, aluminum or plastic. 1. Physical: Styling and Packaging * The Budweiser bottle has remained moderately unaltered since its presentation in 1876. * The top mark is red and as of now peruses quot;Budweiserquot;. The highest point of the fundamental name is red with a white standard with a promise on it, which has changed multiple times. Underneath the pennant is an escutcheon of sorts, which includes an Anheuser-Busch stylization. Be

Managing Across Cultures Essay Example | Topics and Well Written Essays - 2750 words - 1

Overseeing Across Cultures - Essay Example Alongside the significant changes in the structure and stream of business exchanges today, created nations consistently mean to build their profits on venture not just by moving the Western administration rehearses everywhere throughout the creating nations yet in addition in getting familiar with the way of life and sub-culture of different nations (Jaegar, 1993). One of the most persuasive research concentrates on social qualities was directed by Geert Hofstede. In accordance with this, Hofstede led a broad research study which included 74 distinct nations everywhere throughout the existence where he distinguished the interesting social qualities in every nation utilizing the five measurements known as: high versus low force separation, independence versus community, manliness versus womanliness, vulnerability evasion versus vulnerability acknowledgment, and momentary versus long haul direction (itim International, 2011; Tian, 2004, p. 18). After looking at the way of life and sub- culture in various nations, Hofstede presumed that â€Å"culture is more regularly a wellspring of contention than of synergy† (itim International, 2011). ... Sub-societies in China Based on Hofstede’s inquire about overview report, China’s score on Hofstede’s five measurements incorporate the accompanying: PDI IDV MAS UAI LTO China 80 20 66 30 118 Source: itim International, 2011; Anonym, 2006, p. 4 Power Distance The position of China’s Power Distance is 80. This figure is viewed as high when contrasted with the normal score of 60 in other Far East Asian nations and the world’s normal of 55 (itim International, 2011; Anonym, 2006, p. 4). As clarified by Hofstede (1980), â€Å"Power Distance clarifies how various social orders treat disparities in social structure†. It implies that individuals in China wholeheartedly acknowledge contrasts in legitimate force inside a chain of command in the general public and that individuals in China gives low significance on populism (Hunter and Tan, 2005, p. 210). This is conceivable as a result of the authentic foundation of Chinese individuals who were acclim ated in having an incorporated government authority which observes the law of Confucianism (Schwartz, 2007, p. 121; Hu and Grove, 1999, p. 6; Bargiela-Chiappini and Harris, 1997, p. 42). To streamline the idea of Power Distance, this specific social measurement is basically alluding to the standards that are intensely reflected in China’s monetary and social foundation including the current connection between a normal a couple, connection between the guardians and their kids, the manner in which policy driven issues are being overseen and strict convictions which fundamentally influence the advancement of China’s financial condition (Tian, 2004, p. 19). A high score of Power Distance is calling attention to the manner in which organizations are shaped in China especially with respect to whom among the relatives have

Friday, August 21, 2020

Abortion :: essays research papers

This is a major good issue. I wonder is individuals understand that they are murdering an honest infant? Indeed it is an embryo, however it is turning into an entire honest, lovely infant. God is simply during the time spent making. Each infant merits an opportunity at life. You did. Regardless of how hard that life may be. It sickens me that there are individuals having premature births since they committed an error, and could just not say no. Some lady use fetus removal as a type of conception prevention. I don’t realize why defenseless little children should kick the bucket because of somebody else’s botch. Isaiah 44:2 says, â€Å"Thus saith the Lord that made thee, and framed thee from the womb...† This fair demonstrates the way that when origination, God begins making. This is something He does well indeed. I accept that Abortion is murder. The meaning of homicide is: the unlawful and malignant or planned murdering of one person to another. The meaning of pr emature birth is: any intentional methodology that evacuates, or instigates the removal of a living or dead incipient organism or baby. The definitions utilize the words noxious, planned, and conscious. These are largely equivalent words. Why is it that if an individual gets into a mishap with a pregnant lady, and the lady and the child bite the dust, the individual is accused of two tallies of man butcher? All things considered the child is considered as a living infant. On account of premature birth however the child is just viewed as an embryo. Did you realize that a Doctor can make a fetus removal, to kill the infant at 5 months of origination, with no issue. Be that as it may, if a similar specialist gives a medication to the mother at about fourteen days or 5 months of origination, and the child is brought into the world with a birth deformity, that Doctor will be sued for in excess of a million dollars. That doesn’t make since to me. The Doctor can murder the child int entionally, however he can not harm the infant unintentionally? Here are a few measurements on fetus removal: There is 54 million premature births for each year around the world, 1 million premature births for each week, and 3 premature births for every moment. In 1999, there were 1,500,000 premature births in the US. Did you realize that 18 days after origination, an EKG of the infant can be record a human heart. 40 days after origination, quantifiable influxes of the child’s mind can be found?

Medical Causes of a Sense of Impending Doom

Medical Causes of a Sense of Impending Doom Emotions Print Is a Sense of Impending Doom a Real Symptom? By Lynne Eldridge, MD  Lynne Eldrige, MD, is a lung cancer physician, patient advocate, and award-winning author of Avoiding Cancer One Day at a Time. Learn about our editorial policy Lynne Eldridge, MD Medically reviewed by Medically reviewed by Steven Gans, MD on October 26, 2019 Steven Gans, MD is board-certified in psychiatry and is an active supervisor, teacher, and mentor at Massachusetts General Hospital. Learn about our Medical Review Board Steven Gans, MD Updated on February 04, 2020 More in Psychology Emotions Psychotherapy Basics Student Resources History and Biographies Theories Phobias Sleep and Dreaming In This Article Table of Contents Expand What Is a Sense of Impending Doom? Symptom vs. Saying History of Medical Significance Medical and Psychological Causes Symptoms Physiological Mechanisms Research Studies When to Call Your Doctor View All Back To Top You may have heard people speak of a sense of impending doom in a number of ways, but the truth is that this feeling can be a real medical symptom. What medical conditions may cause this symptom, and what mechanisms might explain why it occurs? Should you pay attention to this feeling if you experience it yourself? Verywell / Cindy Chung What Is a Sense of Impending Doom? Before going into the possible medical or psychological causes of a sense of impending doom, its important to briefly define and describe this symptom. A sense of impending doom is a feeling of knowing that something life-threatening or tragic is about to occur. Certainly being in the midst of a life-threatening crisis may lead people to feel they may die??, but this symptom may actually precede other obviously critical symptoms. For example, for some people who have had serious allergic reactions (anaphylaxis), or who have developed Irukandji syndrome, (collection of symptoms that appear in response to a sting from Carukia barnesi, a type of jellyfish sting) the feeling of impending doom?? may occur before other serious symptoms which would make a person believe death is imminent. There are several words and phrases people may use in addition to a sense of doom that describe this symptom. These include: Knowing that something really bad is happeningFeeling like they cant sit stillFeeling uncertain (to an extreme)Feeling that something unusual is happeningFeeling they are unable to settle downUrgencyA desire to seek immediate medical care even though other symptoms dont seem to warrant itFeeling anxiousFeeling discouragedFeeling a premonition Symptom vs. Saying One of the difficulties in looking at the sense of impending doom is that this phrase is used in many different ways. It may be used literally to describe a feeling that something very bad is about to happen to you personally. In this way, the phrase would be considered a symptom.?? It may also be used to describe your opinion about what is happening in the world in some way. In this case, the phrase might be used as a prediction. At other times the phrase may simply be used as a figure of speech.?? For example, a man may remark that he thought he was going to die when his boss stood to discuss company dress code having forgotten to zip his fly. When the man, as an employee, remarks on the irony of this to his boss, he may have a metaphorical sense of impending doom about the future of his employment. History of Medical Significance While most emergency medicine physicians, critical care physicians, and paramedics will tell you that a feeling of impending doom should be taken very seriously, the understanding that a sense of impending doom is a legitimate medical symptom came about long before scientific Western medicine took hold of the developed world. This symptom has been reported as having had medical significance all the way back in ancient Greek and Roman literature.?? A sense of impending doom was feared in the 1400s and 1500s as a symptom which foreshadowed other symptoms related to the deadly plague (at that time referred to as sweating sickness). Today, in the 21st century, the complaint of a sense of impending doom can be met with the same concern in the eyes of the person experiencing the symptom as well as those of the healthcare professionals faced with the confession of the feeling by their patients. Medical and Psychological Causes There are surprisingly few direct medical studies looking at a sense of impending doom as a symptom, given the frequency with which this symptom appears in the lists of differential diagnoses in medical textbooks or on hospital rounds. Some conditions in which a sense of impending doom is listed as a symptom include: Anaphylaxis (severe allergic reactions)??Exposure to toxins and poisonings: This includes, in particular, the jellyfish stings noted earlier and cyanide poisoning, in which a sense of impending doom is often the first symptom.Pulmonary emboli: Pulmonary emboli are clots that travel to the lungs after breaking off in the legs (deep venous thrombosis). Other symptoms often include the sudden onset of sharp chest pain which increases with a deep breath and may rapidly progress to lightheadedness and unconsciousness.Heart attacks??Pheochromocytoma (a type of adrenal gland tumor): These tumors often cause a massive release of catecholamines such as adrenaline (epinephrine), noradrenaline (norepinephrine), and dopamine. These chemicals, in turn, can cause a sudden increase in blood pressure, a rapid heart rate, sweating, and possibly a sense of impending doom.??Blood transfusion reactions: Blood transfusion may lead to allergic reactions (anaphylaxis) with hemolysis (breakdown) of the tran sfused red blood cells. Symptoms of anxiety and impending doom may occur before other symptoms such as shortness of breath, palpitations, and a fall in blood pressure.Seizures, or as part of an epileptic aura??Non-epileptic psychogenic seizuresIntraoperative awareness (where people wake up during surgery)?? is also called anesthesia awareness or unintended awareness.DepressionAnxiety disorders such as panic disorder (during panic attacks), generalized anxiety disorder??, post-traumatic stress disorder, and more.Bipolar disorder In many cases, the sense of impending doom occurs before the symptoms that would indicate a true medical emergency is present. Symptoms A sense of impending doom may occur alone (as it did prior to other symptoms with the plague in the middle ages) or along with other symptoms. Some of these symptoms (depending on the underlying cause) may include: SweatingHot flashes??Tremors and shakingShortness of breath??Heart palpitations (heart arrhythmias)Depersonalization (a sense of being detached from yourself)?? Physiological Mechanisms There are a number of physiological explanations that may help to explain the sense of impending doom and how this feeling arises. A release of catecholamines may occur as a primary factor (such as in pheochromocytoma)??, in response to the body recognizing a medical emergency (such as with a heart attack or pulmonary embolism), or in response to psychological stress (panic) as part of the fight or flight response to stress. A nervous system component could very well underlie this symptom in some cases.?? A sense of impending doom has been noted in many people with temporal lobe epilepsy and may also occur as part of an  epileptic aura (focal aware seizures). Certainly, the symptoms of a heart attack or another life-threatening condition may cause a sense of impending doom in a conscious rather than unconscious manner??, as you recognize symptoms (such as a sudden severe drop in blood pressure and major chest pain) that are often associated with death. It is not so surprising that people may have a sense of impending doom when faced with a life-threatening medical condition, even without conscious thought. We know that our bodies respond in many ways to stress without conscious deliberation. There are changes which precede seizures that dogs can sometimes recognize before people (and are the reason behind seizure alert service dogs). Another concept somewhat akin to the sense of impending doom that is similarly not well understood is near death awareness. In near-death awareness, a person who appears unchanged to you may suddenly remark that they are going to dieâ€"and then die. Research Studies Surprisingly, there are few studies directly looking at the importance of a sense of impending doom as a symptom of various medical conditions, despite the fact that this symptom is mentioned fairly often in the lists of symptoms in medical literature. A 2012 study looking at people who developed cardiac tamponade, a life-threatening condition in which blood accumulates between the membranes lining the heart (restricting the ability of the heart to contract), found that almost 90 percent of people experienced a dysphoric mood.?? Many of them stated that they knew that a bad thing was happening. Most studies have looked at this symptom only indirectly. For example, a  Chinese study found that emergency physicians were more likely to determine that a patient required emergency care for a cardiac condition if the patient complained of a sense of impending doom??, and in fact, this symptom carried more weight than other symptoms in making that decision. While studies such as this tell us that physicians are heeding and acting on this symptom, they dont really tell us the significance of the symptom. When to Call Your Doctor Unless you commonly have the feeling of impending doom as part of an anxiety disorder, it may be best to call 911 if you have an overwhelming sense of impending doom.?? Many people have stayed alive due to trusting their instinct and intuition. If you are uncertain, ask yourself, what is the worst thing that could happen? If your symptom means nothing, you may waste your day and the cost of an emergency room visit. Unlike modern video games, our bodys dont have a restart button if you choose to ignore a symptom that is signaling a life-threatening condition. A Word From Verywell While we dont really understand the significance of a sense of impending doom, we do recognize this feeling as being important medically at times. The mechanisms which could underly this symptom also support that impending doom is a legitimate medical symptom. Finally, the intuition of physicians spanning the years from ancient Greece to the 21st century tells us that a sense of impending doom deserves to be heeded, at least until we know more.